Multiple Domain Names

More is Better Right?

When it comes to Registering Domain Names More is Better

blogs

Domains

Blogs

You can think of owning multiple domain names like owning different online Stores. Instead of the right “store location” It’s all about the right “keywords.” With so many competitors competing for your user's attention, registering multiple domains can be the easiest (and smartest) way to let your company name, brand, products ... Really stand out while protecting it at the same time

So Many TLDs, So Little Time…

Often when a business or Person makes the decision to purchase a Domain, they search for a Top Level Domain name (TLD), Registering only one

But considering the low cost of registering domains, registering only one domain can be a large mistake. Given the current competitive landscape for TLDs, if there are domain names that sound like they could or should be a part of your brand or company and you don’t own them, there’s no reason why someone else wont buy it. It might be intentional or accidental on their part but taking that risk might mean risking the protection of your brand. Is it worth it to spend a bit more money to protect it? That’s entirely up to you but we think yes

TLDs

This refers to the last segment of a domain name, or the part that follows immediately after the “dot” symbol

.com, .org, .net, .biz, .us, .pro, .info

What TLDs was initially set up for is recognize a web site's objective (whether that was a commercial site, business, organization, networking site, area specific site). You get the idea. Each TLD also includes an independent registry, controlled by a specific organization that’s managed under the guidance of the Internet Corporation for Assigned Names and Numbers (ICANN)

ICANN

"Internet Committee for Assigned Names and Numbers"

Recognizes the following types of TLDs:
Generic Top Level Domains (gTLD): These are the most popular types, e.g. “.edu” for educational sites and .”com” for commercial sites
Country Code Top Level Domains (ccTLD): Refers to ccTLD domains for a specific Country
Sponsored Top Level Domains (sTLD): These are supervised by private organizations
Infrastructure Top Level Domain: There is only one, “.arpa”

Confused on where to start?

If still available you cant go wrong with the .net and .com versions of your domain first

Typos and Domain Names

Ever typed in a web address and your browser took you somewhere unexpected? Welcome to the wonderful world of domain typos - Where intentionally spelling the name wrong, transposing two letters, or simply mistyping is the name of the game. It has become commonplace in the domain world to add keywords with common misspellings. Example say you owned a domain name that included “the” in the text. To be on the safe side, you might want to consider registering another domain name with the word “teh,”. In essence, allowing for misspellings of your business name means you can direct users to the right destination instead of sending them to 404 page. Or worse yet, a competitor’s

Redirecting Your Domains

You can think of redirecting your domains as forwarding your mail. You want to make sure it is going to the appropriate address. This is a smart way to ensure that users who visit your domain name are directed to a web location of your choice. When you register multiple Domain Names as you can that are similar to yours and redirect them to your own. The more YOU are in control

Building (and Protecting) Your Brand

For any brand to succeed, it’s crucial to continuously protect its identity. This is why securing multiple domain names will invariably boost your brand and prevent others from brand hijacking

Pointing Domains to different Web Pages

Even after you find that perfect domain name, it can be a good idea to register alternative domain names. You can then direct Search Engines, visitors, your customers to the relevant pages inside of your website that discuss that particular product or service. This enhances your market presence and as a result, ups your SEO (Google) ranking

It does take a little extra time but ensuring your name stays consistent across all platforms will only benefit your brand in the long run, showing you really mean business to protect it

When it comes to your customers, you always want to be top of mind. Owning multiple domains, which contain descriptive keywords of the service or product you offer, increases your chances of being found by your target customer

Gaining more exposure and ranking higher is exactly what your business needs to really soar to new heights

Are you ready to register your next domain or two or three
With RSH Web Domain Services we make it easy
And for other TLD Domains look here
And for 10% off for any amount of Domains, whether it be 1, 10 or 100 Use code "Multi Domain Discount" in the Comments section of our order form


Twitter Facebook Google Plus Tumblr Send this Blog to a Friend as an Email

Categories

1997 - 2019  |  RSH Web Services  |  All Rights Reserved.

This Website Does Not Use Cookies    Nether Do We Collect Your Information